ON THE COVER
NLE Choppa aka Bryson LaShun Potts was born on November 1, 2002, to an African American father and Jamaican mother. He was raised in Southeast Memphis, Tennessee, in the Parkway Village area, and was also enrolled in Cordova High School where he played basketball. He began freestyling with childhood friends at the age of 15 and started taking music seriously at 16. His manager is his mother, Angela Potts, who has been managing him since he started expressing an interest in rap music career. He released his first song, “No Love Anthem”, in March 2018 under the name YNR Choppa. As a follow up he released his debut mixtape, No Love the Takeover. After the surge of popularity, he released his breakout single “Shotta Flow”. The video reached 10 million views in a month. The song entered the radio airplay charts in May 2019. The official remix, featuring Blueface and a Cole Bennett-directed music video, was released in June, shortly after the original song was certified platinum by the RIAA. He released the song’s sequel, “Shotta Flow 2”. The video received 20 million views within two months, prompting Carl Lamarre from Billboard to say that his “recent dominance has silenced any detractors”. It was around this time that it was reported that Choppa had sparked a bidding war between a handful of top record labels, with bids reaching a reported $3 million. He turned these offers down, from Republic Records, Interscope Records, Caroline, however, to instead sign with the independent distribution company, UnitedMasters including Neo Lechweny, while keeping his master recordings and publishing. In March, he released a new single called “Capo”, with the music video debuting on Worldstarhiphop. The future and Summer of 2024 looks very bright for NLE Choppa.
... INSIDE COUNTRY
2024 Summer Hits at Country Radio
Kelsea Ballerini has teamed up with pop star Noah Kahan for a song that is breaking fast on Country radio. “Cowboys Cry Too” (Black River Ent) actually hit the top of the ”most added” at the format and now everybody is adding the song just to keep up. It’s a great new sound for Country […]
... INSIDE AC
Summer Music Impacts AC Radio
Sabrina Carpenter has turned into quite the hitmaker these days. After a string of chart topping tracks she’s at it once again with “Please Please Please” (Island/Republic). If this song follows the same pathway as her others Sabrina can celebrate another milestone and all in a rather short period of time. Ariana Grande also keeps […]
... INSIDE TOP40
Top40 Radio’s Hot Summer
Coldplay is back at radio after a bit of a break and that is always a welcome sight for the Top40 format. “feelslikeimfallinginlove” (Parlophone/Atlantic) is their new one and it is being met with massive enthusiasm. It’s actually one of their better tracks that should serve them well during this Summer of 2024. Billie Eilish […]
... INSIDE COLLEGE
Sons of Levin Rock Out In Their New Single “On The Line”
Sons of Levin has released “On The Line,” the first single off their upcoming EP. This honest track plunges into the tried-and-true sounds of blues rock with electrifying guitar riffs, unstoppable beats, and contagious vocals. The song is about the renewal of one’s mind and spirit. “On The Line” is available now to stream and download […]