iHeartMedia’s WWPW (Power 105.3) is shaking up the morning airwaves with the launch of the Tino Cochino Morning Show, set to debut Monday, July 7. Airing weekdays from 6 a.m. to 10 a.m. ET, the program brings a new energy and voice to Atlanta mornings. Hosted by Tino Cochino, alongside his team — Serina, Nicasio, and Matt — the show promises a blend of humor, candid conversations, and cultural commentary designed to resonate with Atlanta’s dynamic and diverse audience.

“We’re excited to welcome Tino Cochino and his team to Power 105.3 in Atlanta,” said Jill Strada, Program Director and Executive Vice President of Programming. “Tino brings a unique blend of culture, charisma, and authenticity that resonates with today’s diverse audience. His ability to connect across generations and backgrounds makes him and his team a perfect fit for Power 105.3.”

“Atlanta doesn’t just influence culture, it creates it,” added Cochino. “To have the opportunity to wake up a city this Powerful is something I don’t take lightly. We’re coming in with our own sound, our own energy, and a fresh perspective built on connection, conversation, and a sense of humor that belongs in your group chat. I’m grateful, I’m locked in, and I’m ready.”