• facebook music1

    Tool Or Fool?

    It’s not uncommon for workplaces….especially in the entertainment industry, radio personalities…..to use the wide array of social networking sites out there to step “out of the box” to promote their on-air talent, on-air promotions, and the overall station presentation. But make no mistake about it. As much as it can be an attribute to your […]

  • Dick Clark

    Until Next Time, So Long

    I’m sad today. Lost a piece of my childhood, which ended up ironically as part of my adult life in much bigger ways than I could ever imagine.I remember watching early American Bandstand shows when I was 5 or 6 living in Salem. Frankly, it was the closest thing to pop culture on TV back […]

  • radio 1

    5 Easy Steps

    Right now, today, there are five easy things you can do that can make your radio stations sound better, and improve employee morale. Of course, many of you may do all of these things, and to you, kudos. You’re doing many of the right things to make you a winner. But, most PD’s that multi-task […]

  • ju

    Be Careful What You Wish For, It Just Might Not Come True

    It’s painfully apparent that there are many programmers on the beach right now in the radio industry. I’ve been flooded with e-mails from new “consultancy” groups….and after doing some homework, it’s not really a group at all, for the most part. It’s a stand alone former PD looking for their next gig, trying to stay […]

  • Radio Station

    Hey, I R A DJ

    When I first got into radio, to get your third-class radiotelephone license with endorsement (mandatory if you were ever left to be alone at the station), you had to take a test. You were required to know the intracices of how a station puts their signal on the air, be able to mathematically determine the […]

  • download 1

    Down The Nubbins

    My stations are not alone in this predicament. We’ve downsized….essentially not replacing folks when they’ve chosen to leave…..and we’re running on a bare bones staff right now. I don’t anticipate that it will change anytime soon. I do believe that it will get better, but that said….there will probably never be a time that we’ll […]

  • wowd2

    Out Of The Box Is “Out Of The Box”

    Back in the good ol’ days of radio, when a station would add a record “out of the box”, it was just that. You received it, listened enough to KNOW it was going to chart, because of many variables….and you were on it. You would be rewarded later to see medium and major market stations […]

  • whitneyhouston__120927161425

    Whitney, Almost Had It All

    Ironically, one of the songs I liked most recorded by Whtiney Houston was “Didn’t we almost have it all”. More than a great majority of us, and in the top echelon of entertainers, Whitney Houston did have it all. Beauty. An angelic voice, pitch perfect. Passion. An ability to transform that talent onto the silver […]

  • temp_map2

    Spanning The Globe

    About a year ago, I received an e-mail from a listener of our classic rock station from Wagga Wagga, Australia. We stream our signal on line, and through a website that gives people a menu of stations that fit their listening habits, Jeff found our station and loved the music mix. Through correspondence of e-mails, […]

  • sts

    Why are you reporting?

    It’s been an interesting week. Monday, I got a call from a man representing a record label I had never heard of. He went on to tell me that he was working a single from an artist I vaguely remember from last year’s charts, and like all others that have called here for 20 years, […]

  • headset on mic wallpapers_1920x1080

    Let Go Of Our Ears, We Know What We’re Doing

    This might be more controversial than I want it to be. I begin by admitting this to all radio station owners, and corporate moguls- the true success of a radio station is REVENUE, not how good it sounds. But it’s almost impossible to have one without the other. If you need a plumber, you don’t […]

  • research_2016_radio_profit_web_time

    Telephonic Surveys Now A Waste Of Time

    A radio group announced last month that they were severing ties with Arbitron, citing problems with measuring audiences in smaller markets and rural areas, and was going with a telephonic measuring system called the Eastlan group. New Northwest Broadcasters owns over 30 stations in four western states- Oregon, Washington, Montana, and Alaska. In my opinion, […]




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