KDAY-FM/Los Angeles promotes Matthew “DJ ECTO1” Hernandez to Assistant Program Director. He’ll also continue to closely collaborate with sister KPWR-FM (Power 106). Hernandez was previously the head of Hip-Hop and EDM programming for Dash Radio in Hollywood, American General Media’s PD/MD for CHR & Rhythmic KDLW & KAGM and worked in both programming and mixing for Rhythmic & CHR KCAQ, KQIE and KFYV/Oxnard-Ventura & Inland Empire CA.

Hernandez said, “I grew up listening to KDAY and always dreamed of working here. It’s an honor and a huge responsibility to lead the first Hip-Hop radio station in America. I am a huge fan of the original West Coast sound that was born on KDAY. I am proud to work with this amazing team and KDAY’s strong legacy and vision.”

Meruelo Media’s SVP Audio Brands and Content Pio Ferro said, “Matthew is the leader that KDAY needs today. He has a refreshing perspective on our legendary music brand while simultaneously bringing a vigorous vibe, solid work ethic, and execution skills.”