Acast Adds Michele Norris’s ”Your Mama’s Kitchen” Podcast
Acast adds “Your Mama’s Kitchen,” a new podcast from journalist Michele Norris. The weekly show launched earlier this month on Audible will now be available to listeners wherever they get their podcasts through Acast’s partnership with Higher Ground. On “Your Mama’s Kitchen,” Norris and her guests explore the complexities of family life and how their earliest culinary experiences helped shape their personal and professional lives.
Each guest brings a recipe of a favorite dish from their youth, so listeners can taste a bit of their story. With a delicious buffet of actors, authors, chefs, musicians, and more, the rich conversations that flow from that initial, simple prompt reveal the histories, memories and cultures that emerge from the kitchen. “Your Mama’s Kitchen” is about cuisine and culture, ingredients and identities, and the meals and memories that make us who we are.
“Michele is one of the most well-known voices in podcasting, so we were eager to work with Higher Ground to help make these stories available to listeners everywhere,” said Acast Interim Managing Director for the U.S. Tiffany Ashitey. “In bringing ‘Your Mama’s Kitchen’ to Acast, we have also been working with Michele and the Higher Ground team on creative brand campaigns that reflect the spirit of the show and the already incredible lineup of guests.”
“For me, recipes are like a time capsule. Our favorite food and drinks can take us back to some of the biggest and smallest moments that end up shaping our lives. Acast captured that essence that I’m bringing to ‘Your Mama’s Kitchen’ with this initial ad campaign work. Each ad spot is a thoughtful, carefully designed piece of creative that further tells a story for listeners,” added Norris.