BIG MACHINE LABEL GROUP/REPUBLIC RECORDS has named JON BORRIS SVP/Promotion. He will be based in NEW YORK at the REPUBLIC headquarters. BORRIS joins from SONY MUSIC ENTERTAINMENT where he most recently headed Pop promotion efforts for COLUMBIA RECORDS.
“MONTE [LIPMAN], GARY [SPANGLER], and I have been searching for just the right person to propel our BIG MACHINE releases to the next level, and JON is that person,” said BMLG Pres./CEO SCOTT BORCHETTA. “Along with added focus on TAYLOR [SWIFT]’s extraordinary Pop success, JON will continue to build the crossover platform for FLORIDA GEORGIA LINE, THOMAS RHETT, and more talent coming out of our NASHVILLE-based global headquarters. We have several Pop artists coming off of our TORONTO-based hit TV music show, ‘The Launch,’ and one of JON’s first projects will be by ‘Launch’ stars ELIJAH WOOD X JAMIE FINE.”
Added BORRIS, “SCOTT BORCHETTA’s entrepreneurial spirit is infectious. I knew immediately that I wanted to work with him and the BMLG team to spread his unique vision for some of the industry’s top talent across multiple genres. In addition, I’ve watched from afar as MONTE and AVERY LIPMAN, GARY SPANGLER, and the REPUBLIC RECORDS team have done nothing short of extraordinary work on behalf of their artists, and it is truly a thrill to now join the #1 promotion team in the music industry!”