A radio group announced last month that they were severing ties with Arbitron, citing problems with measuring audiences in smaller markets and rural areas, and was going with a telephonic measuring system called the Eastlan group. New Northwest Broadcasters owns over 30 stations in four western states- Oregon, Washington, Montana, and Alaska. In my opinion, […]
Right now, today, there are five easy things you can do that can make your radio stations sound better, and improve employee morale. Of course, many of you may do all of these things, and to you, kudos. You’re doing many of the right things to make you a winner. But, most PD’s that multi-task […]
About a year ago, I received an e-mail from a listener of our classic rock station from Wagga Wagga, Australia. We stream our signal on line, and through a website that gives people a menu of stations that fit their listening habits, Jeff found our station and loved the music mix. Through correspondence of e-mails, […]
Well, it’s time to blow off some steam. Maybe not steam, but this idea has been bouncing around in my head for quite a while now. Time to clear the air. I realize in this industry, radio, records, and the like, we all have jobs to do. And I’m convinced beyond a shadow of a […]
I know musicians whom were really at the peak of their potential walk away from the business. They became frustrated. That’s so easy to do in this industry. Really, in any form of entertainment, you probably will hear the word “NO” more so than the average human being. Having a thick skin is essential in […]
My stations are not alone in this predicament. We’ve downsized….essentially not replacing folks when they’ve chosen to leave…..and we’re running on a bare bones staff right now. I don’t anticipate that it will change anytime soon. I do believe that it will get better, but that said….there will probably never be a time that we’ll […]
If you live in or near a major city, you listen to top-notch radio talent, programmed by some of the best minds corporate radio has to offer these days, and you’re accustomed to a certain way a radio station sounds. Most likely, however, there isn’t a major difference to the average person as they travel […]
This might be more controversial than I want it to be. I begin by admitting this to all radio station owners, and corporate moguls- the true success of a radio station is REVENUE, not how good it sounds. But it’s almost impossible to have one without the other. If you need a plumber, you don’t […]
Back in the good ol’ days of radio, when a station would add a record “out of the box”, it was just that. You received it, listened enough to KNOW it was going to chart, because of many variables….and you were on it. You would be rewarded later to see medium and major market stations […]
It hasn’t been a banner year for many people. The economy has yet to make a significant recovery. People are struggling, even those with what I would consider to be extravagant incomes. This recession thing is something that we’re forced to participate in, whether we want to or not. So, as we near the end […]
